What is published
The public projection currently holds 30,218 brand records and 26,426 source-labelled owner edges across 141 countries, generated on 2026-08-15. You can browse the whole index A–Z or search from any page.
4,128 of those records carry no owner claim at all. They are published anyway, stating plainly that no supportable owner is held. A missing owner is not evidence that a brand is independent, and it is never filled in with a guess drawn from a similar company name, a domain registration or a retailer listing.
Where the data comes from
Sources are separated by what they can actually prove. The full table, with the licence and public-use boundary for each open layer, is on the Data sources & licences page.
- Wikidata brand graph — names, aliases, countries, websites and source-stated owner relationships, contributed by Wikidata editors and released under CC0 1.0. This is the identity spine of the site.
- Official company and brand pages — current statements published by the organisation responsible for a brand or group structure. Facts are cited and linked; the page content itself is not redistributed.
- Open product and regulatory records — USDA FoodData Central, EPREL, USAspending.gov, Food Standards Agency alerts and EU Safety Gate alerts. Each source stays within its own licence and evidential role: a label declarant, registered supplier, contract recipient or recall subject is not silently converted into an owner.
- GLEIF and Companies House identity facts — bounded legal-entity cross-checks under CC0 1.0 and the Open Government Licence v3.0. A result is a registry fact, not an inferred brand-owner edge.
Contains public sector information licensed under the Open Government Licence v3.0. Wikidata, FoodData Central and GLEIF data are used under CC0 1.0. Source-specific attribution, change notices and reuse limits are maintained on the Data sources & licences page.
How an answer is graded
Ownership is not one relationship. A source may establish a brand owner, a trademark holder, a franchisor, an operating subsidiary, a consolidated parent or an ultimate parent — and the page label follows whichever the source actually supports. Each edge is then graded official source, corroborated, source claim or candidate. The methodology page sets out the rules in full.
What this site does not do
- It does not publish beneficial-ownership findings, and does not name individuals as owners.
- It does not rate brands or companies for ethics, sustainability or investment merit.
- It does not treat product catalogues, merchant listings or affiliate feeds as evidence of control. Those signals can suggest an alias; they never raise a confidence score.
- It does not present a company’s absence from a recall or award record as a safety or integrity assurance.
Who operates this site
Who Owns This Brand is operated by 37x Limited (37X Ventures), a Guernsey Non Cellular Company, company number CMP76157, incorporated 18 July 2025. Registered office: Les Echelons Court, Les Echelons, St. Peter Port, Guernsey, GY1 1AR. Resident agent: New Street Management Limited. Full company details are published at 37xventures.com.
The site carries no advertising and asks no visitor to create an account. See the privacy page for what is and is not measured.
Corrections
Ownership changes, and snapshots go stale. If an edge is wrong or out of date, send the source that shows it to corrections@whoownsthisbrand.com. A sourced correction supersedes an existing edge; the evidence that supported the old one is not deleted.